Elevate customer acquisition, engagement, and retention
The Art of the Possible
Customer Acquisition
Open a direct channel with new prospects
- Reaching new audiences, especially younger ones, requires creativity and experimenting with new approaches.
- zblocks lets businesses create branded smart tokens that consumers can claim with a click.
- Smart tokens can unlock experiences, such as contests and giveaways.
Customer Engagement
Engage with your audiences in novel ways
- Bring your brand’s smart tokens to life for consumers, via interactive polls, offers, co-creation, and social sharing.
- Use first- and zero-party data to continuously tailor your engagements to be personally relevant. Add fun with gamification of collectibles, trading and challenges.
- Digital assets can create consistent experiences and stronger relationships across games, physical locations, and community forums.
Customer Engagement
Engage with your audiences in novel ways
- Bring your brand’s smart tokens to life for consumers, via interactive polls, offers, co-creation, and social sharing.
- Use first- and zero-party data to continuously tailor your engagements to be personally relevant. Add fun with gamification of collectibles, trading and challenges.
- Digital assets can create consistent experiences and stronger relationships across games, physical locations, and community forums.
Customer Retention
Reward your most loyal supporters
- Create fresh and rewarding benefits for your brand’s loyal supporters and advocates. Award tiered status, achievement badges, and loyalty rewards via smart tokens.
- Unlock special loyalty benefits via token-gated access, such as early access to new products, discounts, and special offers.
- Partner with other brands to create multi-program benefits and cross-sell across each other’s communities. Airdrop surprise gifts to reward valuable customers.
The Art of the Possible
Discover what pioneers already do today
Soccer Dreams Come True
How raffles & polls help understanding new prospects
Learn how a leading bank leveraged a soccer event raffle to acquire customer leads. Smart tokens were used as raffle tickets and for meaningful interactions. Customers shared zero-party data in polls, providing valuable insights into their interests and needs.
Members-Only Experiences.
How token-gating unlocks value for loyal customers
Learn how a consumer goods and services brand used smart tokens as digital membership cards. Customers can use the smart tokens to unlock unique experiences, both in the digital world and in real life. As they are loyal to the brand and generate higher recurring revenue, their membership status levels up, with increased benefits.
Warranty Cards Reimagined
How warranty cards can hike customer lifetime value
Learn how to use the untapped potential of digital warranty cards to connect with consumers meaningfully and elevate customer lifetime value. Customers enjoy hassle-free access to product manuals, service details, and usage tips. This channel allows brands to cater to evolving customer needs and drive preference during the product upgrade cycle.
Co-Create Connections
How engaging in co-creation fosters deep brand connections
Explore how a leading sportswear brand embraces co-creation, inviting customers to help design its next big hit. Through collaborative voting on special editions to personalized designs, they are fostering deeper engagement and brand affinity. This unique approach ensures consumers feel valued, heard, and tied to the brand’s evolution.
Ready to get started?
Schedule a demo with us and learn how to launch your own Web3-enabled campaign in just days.